Since people do have such high hopes for springtime, selling in winter can mean less competition… and realtors with more time to dedicate to each client. Sellers are also more likely to see only serious buyers, rather than a parade of folks who are just testing the waters (or those who go to open houses simply for something to do on a lazy summer weekend).
And remember, seasonal cycles are not the only pattern at play. Populations regularly migrate to or from city centers, or into and out of the suburbs, based on economic and social conditions. For example, in 2020 the pandemic and work-from-home opportunities changed people’s needs and priorities. For some, living in an overcrowded and often overpriced city center to be close to the office became unnecessary. And while a summer spent with everyone staying home may not have been bad, by winter, some families were more than ready to upsize from their cramped quarters.
It’s also important to remember that buyers don’t always have a choice of when to shop for a new home. Things that drive them to look, like job relocations and new babies certainly don’t wait for nicer weather.
We’ve compiled some tips for sellers who decide that wintertime is the right time to put their house on the market: